Writing a press release may seem a little intimidating at first, but by following the following guidelines, it can be fairly easy.
Press releases are meant to get specific information out to the media, so that the media can pass on that information to a mass audience. With that in mind, remember that all journalists need to answer the basic questions of who, what, where, when, why, and how. Therefore, a good press release should provide at least a little information for those basic questions.
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