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    How To Promote Your Self-Published Book (Guest Post)

    by Sabrina Information
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    By Pedro Barrento – Ideas for a Revolution This post was originally published on Pedro Barrento’s blog, Ideas for a Revolution. Barrento is the author of two books, The Prince and the Singularity – A Circular Tale, and Marlene and Sofia – A Double Love Story. After almost two years promoting my own books I’ve reached the […]

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    Indie Authors: Making the Most of Twitter Profiles

    by Sabrina Information
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    Twitter recently changed the layout of profiles, which creates a lot of opportunities for authors. Lynda.com has a very helpful database of articles, including a recent one called “Make the Most of the Twitter Profile Page.” It goes over in detail the changes in Twitter headers. Below is an excerpt: In the center column of […]

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    Indie Authors: Marketing Books With Videos

    by Sabrina Information

    With digital media, indie authors can now take advantage of videos to help grab the attention of readers and sell their books. I’ve been thinking about this topic for a while, and there’s a lot to consider. Videos can be used in multiple ways, such as teaser trailers, snippets of scenes, author interviews, and even […]

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    Indie Authors: It’s All About the List

    by Sabrina Information

    Marketing is a huge, integral part of indie publishing, but it doesn’t have to be hard. There are a lot of different pieces, but one of the most effective and longest lasting is building an email list. The email list has a few different names. Mailing list, subscribers, sign-ups, newsletter. But it all boils down […]

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    App Zine Machine, An Easy Way for Indie Authors to Publish Magazine Apps

    by Sabrina Apps
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    When it comes to digital publishing, indie authors have endless options. In addition to ebooks, authors can produce blogs, podcasts, and even digital magazine apps. One new platform that makes it easy for users to publish magazines is App Zine Machine. Created by App Clover, LLC, a resource in the mobile app market, App Zine Machine launched after 21 months […]

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    Getting Past the Gatekeepers: Promoting Children’s Books

    by Sabrina Information
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    By Louisa Clarkson – Indicated Now that more and more people self-publishing, it can be hard for new books to get noticed. With that in mind, Louisa Clarkson, founder of Indicated, a promotional resource for indie authors and small presses, has shared three helpful tips on how to promote children’s books, the genre with arguably the most […]

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    Writing a Strong Book Description, a.k.a. The Blurb

    by Sabrina Information

    After the cover, a book description may be the most important tool in selling a book. On a print book, the blurb appears on the back cover. For ebooks, this is the description that appears on every sales page, usually below the cover and just before the reviews. Concise tends to be better, and for […]

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    7 Strategies and 110 Tools to Help Indie Authors Find Readers and Reviewers

    by Sabrina Information

    Self-publishing is growing, and with it come new resources. One of the biggest hurdles of being an indie author is finding readers and getting reviews (which helps find more readers). Some people may still consider self-publishing a stigma, and some writers may think that promotion takes away too much time from writing. But many sites, including Outramp, Your Writer […]

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    Writing Serials (Part One)

    by Sabrina Information
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    Indie authors today have an abundance of options when it comes to choosing what to write. Sure, they can all be ebooks (and print), but depending on the length, they go by different names. There are novels, blog books, novellas, essays, collections of short stories, children’s books (picture, middle grade, and YA), poetry, long form […]

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    Using Kindle Countdown Deals as a Marketing Tool

    by Sabrina Information
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    By Ron Glick Indie authors have to make a lot of decisions when it comes to marketing books. New tools come out frequently. Ron Glick, author of 12 books, weighs in on his experience using Amazon’s Kindle Countdown. Read on for some great insights. Also check out his latest novel, Dorothy Through the Looking Glass. Being an […]

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    McDonald’s, the Book Distributor

    by Sabrina Marketing
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    I couldn’t resist. When I heard that McDonald’s planned to give away over 20 million books with their happy meals during the first two weeks of November, I knew I had to see for myself. So on the first day, I bought my first happy meal in like 20 years. To be completely honest, I was excited […]

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    POD – What does it really mean?

    by Sabrina Distribution
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    By Bethany Brown – The Cadence Group Print on demand is becoming more and more common, especially for indie authors. Bethany Brown, from The Cadence Group, a dedicated team of publishing professionals, has written a great, in-depth article explaining the ins and outs of POD. Read on. If you are self-publishing your book or thinking about […]

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    How One Successful Indie Author Marketed His Work Up the Bestseller Lists

    by Sabrina Information

    I’ve mentioned it before, but I’m a huge fan of Hugh Howey. A while back, I had the pleasure of interviewing him, and I found out some of his amazing, and fairly unique, marketing and indie publishing strategies. You can read it here, on Writer Unboxed. I look forward to reading any and all comments!

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    The Udemy Platform and Coupon Codes

    by Sabrina Information
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    Udemy is a popular online learning platform that was launched in 2010. According to the site, you can learn real skills from real experts. Anyone can sign up for courses on topics ranging from photography to golf to e-books. And on the flip side, anyone can create a course in their field of expertise. However, […]

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    Promoting Books With Social Media

    by Sabrina Information
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    Social media is a big part of book marketing, and it’s interesting to see how many different tips people offer for all the social networks. Wishpond created an informative infographic that shows most customers (from social media) come from Facebook and LinkedIn. The Book Shepard recently posted a guide for the best and worst times to post […]

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    Marketing Your Blog With Guest Posts

    by Sabrina Information
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    I’ve been reading a lot of posts on Joel Friedlander’s TheBookDesigner.com, which is a great site for indie authors. One recent post was “The Top 7 Strategies for Blog Marketing.” All of the tips made sense, but the two that intrigued me the most was guest posting and blog carnivals. Guest Posts Guest posts are […]

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    Writers, Readers, Publishers: Present Tense, Future Bold #3

    by Sabrina Marketing

    Last night’s meeting was actually more like the 15th meeting, but I don’t often get the chance to attend anymore, so this is only my third post about the group. The speaker was Jeffrey Sussman, president of Jeffrey Sussman, Inc., a marketing public relations firm in New York City.  The email I received about the […]

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    Marketing Indie Books

    by Sabrina Marketing

    Marketing can be a tricky aspect of self-publishing. On the one hand, there’s really no limit to the amount of money you can spend doing it, but there are a lot of ways to be ineffective. Below are a few guidelines I’ve learned from experience and heard about from other writers on creating effective marketing […]

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    6 Tips to Successfully Crowdfund a Project

    by Sabrina Funding

    Crowdfunding is hard. To do it successfully, and to be like the high profile projects on Kickstarter, Indie Go Go and other platforms and raise thousands, hundreds of thousands, and even millions of dollars means treating the crowdfunding process like a full-time job. Here are some tips I’ve learned the last couple years, both from experimenting with crowdfunding […]

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    Writing for the Holidays

    by Sabrina Marketing

    I’ve heard this from several writers, especially ones that self-publish children’s books: write books that revolve around a holiday. With St. Patrick’s Day coming up, I thought I’d post about it. 

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    Book Discoveries and Recommendations

    by Sabrina Information
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    For self-publishers, after writing a book, the next biggest step is making people aware that it exists and is worth reading. But in such a saturated market, it can be hard to get your book discovered. Here are three book recommendation tools. Word of mouth is still the most effective way to make a book […]

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