social media

Self-publishing: Marketing and Publicity

by Sabrina Information
marketing landscape

Image from Business Insider Marketing can seem like a huge task. However, it’s also a very necessary part of self-publishing.

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Marketing Tips for Self-published Authors

by Sabrina Information

As a publisher, I send our authors a checklist of things they can do to help promote their book. I think it’s important to get our authors as involved as possible, partly because the more people helping out, the more people will be reached, and the more books we can potentially sell. Many of our [...]

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Pinning on Pinterest

by Sabrina Marketing

Pinterest can be a powerful social media marketing tool. Since this is a blog about publishing, and social media is both a form of publishing and a huge part of marketing in the publishing industry, it seems relevant to share what I learned from a webinar on Pinterest, presented by Entrepreneuress Academy. 

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NYU Media Talk: Social Content, What’s Working? What’s Not? What’s Next?

by Sabrina Future

Last night’s NYU Media Talk was informative, and one of the most entertaining talks I’ve attended. The topic was on social content, and how social media affects publishing. It was moderated by New York Times Media Equation columnist David Carr, chief strategist and editor-at-large for WaPoLabs Rob Malda, editorial director for Flipboard Josh Quittner, and editor-in-chief [...]

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DBW12 – eBooks for Everyone Else

by Sabrina Publishing

The second day of DBW12 had a few interesting on-going series. The one I chose to listen to was eBooks for Everyone Else, which had panels for design, marketing, and distribution.

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Writers, Readers, Publishers: Present Tense, Future Bold

by Sabrina Publishing

Tonight I went to a talk about ebook marketing. I’m part of a group, called Writers, Readers, Publishers: Present Tense, Future Bold that meets once a month to hear guest speakers talk about the state of the publishing industry. The first meeting was a talk with Robert Gleason, Executive Editor at Tor Books, a division of [...]

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